The following is an excerpt from a recent interview I gave on Personal Branding and The Future of You!

What are the specific steps to take, to create one’s “personal brand?”

Before I offer my opinion on ‘personal branding’, it’s important to […]

In an interview that I did for an article regarding my 11 Power Branding Truths I talked about the essential elements that go into building a memorable brand.

Of course when I talked about being memorable, I was using the term in a positive sense.

Unfortunately, and when combined with the exacerbating reach of the internet, some have made a […]

What is the key to becoming memorable?  

Be yourself!

In fact being yourself is the key to everything that you are and hope to be in both your career and in your life.  It is the foundation of you and all you stand for.

Unfortunately, personal branding is […]

I recently came across a discussion on Twitter in which there was a debate as to what the differences in terms of risk were for an intrapreneur as opposed to an entrepreneur.

While an entrepreneur is obviously someone who runs their own business, what is an intrepreneur?

Practically speaking, an intrapreneur is an employee who thinks and […]

There is an old saying, one with which we are all familiar, that proclaims that any publicity – even bad, is good.

While I have always naturally bristled at the suggestion that bad press is somehow helpful to a brand’s image, there are surprisingly, circumstances where the above premise holds true.

Take for example the findings from […]

A recent Harvard Business Review article Who New CEOs Fire First by Sarah Green, reminded me of a story of a wonderful person, who unfortunately pushed an executive by disagreeing with him.

From that moment on, he was on the executive’s hit list.

This sweet guy was just about […]