Have you ever wondered if people who say have a nice day really mean it?

It’s an often used ubiquitous greeting that in many cases is unconsciously spoken as an automatic reflex in much the same way that we say “how are you,” as we quickly pass one another on our way to a meeting.

Now I […]

Have you ever heard the term “an accident waiting to happen?”

This is one of the first things that came to my mind when news of the McDonald’s hashtag gaffe hit the media.  That and the defence lawyer’s axiom never pose a question to a witness on the stand to which you do not already know […]

Scare em . . . they’re kids . . . scare em!

“Crash” Davis from the movie Bull Durham

[youtube=http://www.youtube.com/watch?v=PnIaqAsnSxU]

Bull Durham is one of the most entertaining and enduring films to ever come out of Hollywood in that there are many catch phrases from the movie that have entered the mainstream lexicon of our everyday lives […]

con·tact [kon-takt] noun – an acquaintance, colleague, or relative through whom a person can gain access to information, favors, influential people, and the like.

Source: Dictionary.com

In the broadest sense of the word, having contacts suggests that one as a high degree of influence. However, and especially within the virtual realms of the social networking world where […]

I am not one to believe men make better leaders than women or vice-versa. It is more about your authenticity, character, and credibility.  But when it comes to debate, women tend to be stereotyped as the gender that holds themselves back with self-limiting beliefs that translate into fears. These fears often keep them from taking […]

I believe that your brand needs to be self-monitored on an ongoing basis.  Values don’t change but the manner in which they are interpreted does change based on the environment, cultural norms and country.  In North America, for example, the Marlboro advertising campaign, created by Leo Burnett Worldwide in 1954 was thought to be one […]